Services

DIGITAL STRATEGY

Every brand or business has unique needs that require planning of a unique digital strategy to achieve their goals. A strategy that has worked for a brand / business may not work for a different one. That’s why IDA aims to create a digital strategy which is a combination of different tools and platforms to meet your brand’s needs. To accompany you in your brand’s digital journey, IDA analyses what you need, the goals that you need to achieve, and together, we create an adaptable strategy that could help your brand to thrive.

SOCIAL MEDIA MANAGEMENT

IDA determines the social media strategy of your brand in line with the brief received from you. Analysing the target audience and competitors, IDA works to expand the existing audience with regular posts, campaigns and sponsored content. It also aims to increase the interaction in your social media accounts and create reportable data. IDA plans and develops the future contents of your brand according to the variables obtained from the data.

DIGITAL ADVERTISING

One of the complementary elements of an effective presence on the digital world is advertising. With the most appropriate digital strategy determined for your brand, IDA works to highlight your brand, manage your budget in the most accurate and compact way, and ensure that you reach the right target audience. Thanks to measurable results, IDA can obtain accurate information about your target audience and their habits, and develop a strategy more accurately and effectively in light of this information.

SEO (Search Engine Optimization)

SEO is the process for search engines to find websites more easily. These processes, unlike search engine ads, make your website stand out organically in search engines. Accurate SEO planning ranks your site at the top, making it easier for people who search for your business to reach your business. What IDA offers is to make your website a SEO friendly one, whether it is new or old one you wish to improve. Search engine algorithms change and evolve constantly, therefore brands/businesses need to adopt constantly as well. We are here to craft a SEO strategy catered for you to help attract quality and organic traffic to your website.

SEO-Friendly Content Writing

One of the ways to highlight your brand in the digital world is to produce quality and original content about your products, services and brand. Thanks to SEO-friendly content, you are organically displayed in the first place in searches related to the content you produce and you will attract more traffic to your site. Your brand’s perception gets stronger and your interaction increases with original and quality content. IDA can produce content for your website, and help strengthen the bond between your audience and you.

web design

A website that doesn’t reflect your brand, its values and goals can be the main obstacle of your brand’s success. IDA helps you to strengthen your online presence with a unique design and web services that suit your goals, and an infrastructure that can fully adapt to state-of-the-art technologies and various professional applications. It provides a safe and legal infrastructure with uninterrupted hosting services, and undertakes necessary work for your website to rank it high in different search engines such as Google with an up-to-date SEO Service.

MOBILE APPLICATION

In today’s digital world, a professionally designed mobile app that is tailored for your needs could be very effective and make a difference for your brand. The graphic interface of the platform, the colours used, the menu and access structure, and the programming infrastructure should be user-friendly. IDA aims to make your brand distinguished with its app from your competitors. It also provides digital marketing services, measures user experience, follows design trends and therefore knows the digital user. IDA marries your dream app and user needs in a unique way and creates an app fitting user habits and design tastes.

E-COMMERCE WEB DESIGN

E-commerce used to be a lux and convenience, now it’s a must. It’s a booming business but you need to know what to do and avoid. Online retail isn’t just about deciding on a brand name and making inventory, you need to have a smooth business plan and strategy. IDA provides a holistic e-commerce service from creating a website to payment method integration, stock tracking panel and delivery tracking. It can support your brand to build a solid business background or improve an already existing one.

Corporate Identity Design

With its corporate identity service, IDA offers all the services necessary for your brand, business or project in the most accurate way to the target audience. In this respect, it provides the infrastructure of editing, design and application of all written, printed and visual products needed. It’s vital to create a corporate identity design aligning with your brand and its values. Every detail in the design process from font to colour tones are key points of your brand’s representation.

Consultancy

IDA has positioned itself to meet all of your brand’s demands and needs from a to z. It provides social media consultancy, e-commerce consultancy, advertisement consultancy and marketing consultancy whether it’s a new brand or an old improving one. Your brand/business can boom with the accurate and effective strategy that it needs. IDA believes that it is important to evaluate your industry, competition and future trends to build any marketing strategy for your brand to meet the demands and needs of the market and target audience.